Companies · Media
Warner Bros Discovery
AdvertiserWBD
Warner Bros Discovery spent $2.10B on advertising and marketing in fiscal 2025, down 2.2% on the year before and +439% since 2019. That's 5.6% of revenue, more than in 2019: leaning in.
$2.10Bmarketing spend, FY2025
-2.2%vs the year before
5.6%of revenue (+2.1 pts vs 2019)
Thin/upsay vs do
Marketing spend by year
Bars: advertising and marketing expense, $B (10-K). Line: spend as a share of revenue. Years where the filing's revenue line isn't comparable are left out of the line.
Say vs do
Thin/up. In 0 statements from its leaders in interviews, 0 argued for investing in brand and 0 for cutting; the filed spend went up.
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